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Joy Reid’s MSNBC Show Axed in Primetime Purge: “Too Woke” or Ratings Ploy?

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Joy Reid dropped by MSNBC: Inside the Primetime Shakeup Dividing Liberals

MSNBC just pulled the plug on The ReidOut with Joy Reid, sparking a firestorm over whether the network is ditching progressive voices for centrist cash cows. The abrupt cancellation, part of a broader primetime revamp, comes after Reid’s ratings nosedived 15% in 2024—while Jen Psaki’s Inside became MSNBC’s new golden child. Fans are screaming “white liberalism,” Fox News is dunking, and Reid’s final sign-off was a mic drop for the ages.


Why MSNBC Booted Joy Reid

The Numbers Don’t Lie:

  • Viewer Freefall: Reid’s 7 PM slot averaged 1.2 million viewers in 2024, down from 1.4 million in 2023.
  • The Psaki Effect: Jen Psaki’s 8 PM show now draws 1.5 million nightly, with guests like Obama and Pelosi.
  • Ad Dollars Talk: MSNBC’s ad rates for Psaki’s slot surged 20% last quarter, per Nielsen data.

Insiders claim the network wants a “less polarizing” lineup to woo suburban moderates. Translation: Reid’s unapologetic takes on race and Trumpism scared off corporate sponsors.


Jen Psaki’s Ascent vs. Reid’s Demise

Psaki, the former Biden aide turned MSNBC darling, has become the anti-Reid: calm, wonky, and palatable to centrists. Her viral “Psaki bombs” (think: “Let me unpack that”) contrast sharply with Reid’s fiery monologues.

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Head-to-Head:

MetricJoy ReidJen Psaki
Avg. Viewers1.2M1.5M
Twitter Buzz8K mentions/week15K mentions/week
Guest CloutAOC, BernieObama, Liz Cheney

“Psaki’s the new face of MSNBC’s ‘safe’ progressivism,” said media critic Brian Stelter. “Reid’s truth bombs didn’t fit the rebrand.”

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Fan Fury: “MSNBC Erased Black Women—Again”

Twitter exploded with takes hotter than a Trump rally:

  • “First Tiffany Cross, now Joy? MSNBC’s allergic to Black women who speak truth.”
  • “Psaki’s show is MSNBC’s version of vanilla ice cream. Boring but profitable.”
  • “Fox News is laughing all the way to the bank.”

Even conservatives trolled: “Woke doesn’t sell? Who knew!”

Reid’s final episode dropped subtle shade: “Some networks want comfort food. I serve truth—spicy and unapologetic.” Cue the standing ovation emojis.

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The Backlash MSNBC Didn’t See Coming

Canceling Reid risks alienating MSNBC’s core audience: Black women and progressives. Activist Brittany Packnett Cunningham tweeted: “They’re trading principles for platinum Amex viewers.”

But MSNBC’s president insists: “This is evolution, not erasure. Our audience’s needs are changing.”Sure, and Elon bought Twitter for “free speech.”


What’s Next for Joy Reid?

Reid’s team hints at “groundbreaking projects” (read: a book and podcast). Meanwhile, MSNBC’s primetime shuffle includes:

  • Expanding Psaki’s show to 90 minutes.
  • A new 7 PM panel show with “bipartisan voices.”
  • More Chris Hayes (because centrists love white guys in glasses).

TNN: Your News, No Fluff

TNN is your hub for breaking stories—from Canada news today to US news today. Whether it’s Joy Reid ’s MSNBC exit or global headlines, we serve the tea straight. Trust the news, trust us.

Kasia Davis

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